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Page Rank and Domain Authority Who…?

by Kapil Jekishan
January 3, 2014

In a recent study by Search Metrics we can see that link building is still a vital part of the SEO process that will lead us to the coveted number one spot on Google. When it comes to this, page rank and domain authority both pack a fair punch. But are you in the know when it comes to them?

Page Rank – What Is It?

Page rank (PR) is one of Google’s babies. The PR measures the relevance and usefulness of each page. Pages are scored from 0 to 10 with 10 being the highest. As always, Google is quite tight lipped when it comes to letting us know how the PR is actually figured out. However, we can be certain that the number and quality of inbound links to a page will directly affect its PR score.

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